"Therefore Caintanya Mahaprabhu -- not only Caitanya Mahaprabhu but also the Vedic literature -- says:
 
harer nama harer nama
harer namaiva kevalam
kalau nasty eva nasty eva
nasty eva gatir anyatha
 
"Kalau means 'in this age.' Nasty eva, nasty eva, nasty eva -- three times nasty eva. Eva means 'certainly,' and nasti means 'not.' 'Certainly not, certainly not, certainly not.' What is that 'certainly not' ? One cannot realize oneself by karma. That is the first 'certainly not.' One cannot realize oneself by jnana. That is the second 'certainly not.' One cannot realize oneself by yoga. Certainly not. Kalau. Kalau means 'in this age.' Kalau nasty eva nasty eva nasty eva gatir anyatha. In this age one certainly cannot achieve success by any of these three methods. Then what is the recommended process ? Harer nama harer nama harer namaiva kevalam. Simply chant the Hare Krishna mantra. Kevalam means 'only.' Simply chant Hare Krishna. It is the easiest and most sublime process. This is recommended, practical, and authorized. So take it. Accept it in any condition of life. Chant. There is no expenditure, there is no loss. We are not chanting a secret. No. It is open. And by chanting you will cleanse your heart."
 
(Srila Prabhupada, Attaining Perfection)

Hare Krishna Hare Krishna Krishna Krishna Hare Hare

Hare Rama Hare Rama Rama Rama Hare Hare

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Tuesday, May 21, 2024
Śrīmad-Bhāgavatam 7.9.39 — Māyāpur, March 17, 1976 So Prahlāda Mahārāja in another place has said also the same thing. When his father asked him, "What is the best thing you have learned, my dear boy, from your school?" so he immediately addressed...
Monday, May 20, 2024
Śrīmad-Bhāgavatam 7.9.37 — Māyāpur, March 15, 1976 So this is going on. As soon as there is creation... Brahmā was created and he was given the Vedic knowledge. Tene brahma hṛdā ādi-kavaye. We get it. Brahmā was born. He was to establish the...
Friday, May 17, 2024
Śrīmad-Bhāgavatam 7.9.30 — Māyāpur, March 8, 1976 "I enter into this creation." Without spiritual creation, without spiritual entities, there cannot be development of material. That is our contention, that this material world has developed because...
Thursday, May 16, 2024
Śrīmad-Bhāgavatam 7.9.30 — Māyāpur, March 8, 1976 Very interesting. This is realization of God. There is difference, varieties; at the same time they're one, unity in variety. So in the Brahma-saṁhitā also it is stated, eko 'py asau racayituṁ...